Friday, September 4, 2020

Free Essays on Nickel And Dimed

Tiffany Torrez Since the soonest days America has been thought of as a place that is known for fresh new chances and a spot in which individuals could get away from strict oppression. America was one of only a handful hardly any spots in the 1800’s where individuals had the option to custom writers expand their social and prudent status. Everything about America was tempting such a large number of individuals moved here. One issue that individuals in different nations confronted was that there was no strict opportunity. As per the Maryland Act of Tolerance the United States would guarantee strict opportunity to all Catholics and Protestants (1). Another factor that drove individuals out of their nations was that reality that in numerous nations there were thoughtful wars going on. In the event that you were gotten on an inappropriate side of a common war you would be detained or leveled executed (3). There were additionally an assortment of employments accessible in America rather than different nations where it was close to difficult to secure any position (2). Outsiders saw America as a place that is known for new chances at life since it was conceivable to seek after their fantasies. Workers who would never possess their own property could purchase land and bring in cash (4). Totally free instruction was another fascination that America brought to the table. This was so acceptable in such a case that somebody got an instruction they had the option to set off for college and find a genuine line of work and make a better than average measure of cash. In different nations school was an extravagance for just well off children (5). There were various kinds of employments, for example, metal forger, wheelwright, cooper, ECT. Since the start there was continually something for everybody in America. Climate it were a decent factor about the U.S. or then again an awful factor about their nation something consistently urged individuals to come here When the new century rolled over, settlers steamed into Ellis Island to get away from political Persecution, Religious Persecution and neediness, in return Forever Liberty, and Pursuit of Happi... Free Essays on Nickel And Dimed Free Essays on Nickel And Dimed Tiffany Torrez Since the soonest days America has been thought of as a place that is known for new chances at life and a spot in which individuals could get away from strict oppression. America was one of only a handful not many spots in the 1800’s where individuals had the option to build their social and efficient status. Everything about America was luring such a large number of individuals moved here. One issue that individuals in different nations confronted was that there was no strict opportunity. As per the Maryland Act of Tolerance the United States would guarantee strict opportunity to all Catholics and Protestants (1). Another factor that drove individuals out of their nations was that reality that in numerous nations there were considerate wars going on. In the event that you were gotten on an inappropriate side of a common war you would be detained or leveled slaughtered (3). There were additionally an assortment of employments accessible in America instead of different nations where it was close to difficult to secure any position (2). Workers saw America as a place that is known for fresh chances to succeed in light of the fact that it was conceivable to seek after their fantasies. Laborers who would never possess their own property could purchase land and bring in cash (4). Totally free training was another fascination that America brought to the table. This was so acceptable supposing that somebody got an instruction they had the option to head off to college and find a genuine line of work and make a good measure of cash. In different nations school was an extravagance for just well off children (5). There were various sorts of occupations, for example, metal forger, wheelwright, cooper, ECT. Since the start there was continually something for everybody in America. Climate it were a decent factor about the U.S. or on the other hand an awful factor about their nation something consistently urged individuals to come here When the new century rolled over, settlers steamed into Ellis Island to get away from political Persecution, Religious Persecution and destitution, in return Forever Liberty, and Pursuit of Happi...

Tuesday, August 25, 2020

Does Science Aim at the Truth Essay Example | Topics and Well Written Essays - 2000 words

Does Science Aim at the Truth - Essay Example Different logicians have additionally expanded Plato’s thoughts on information, particularly by concentrating on how convictions can be isolated from certainties. In Discourse, Descartes (1985, p. 131) says that something must be known whether you trust it, on the off chance that it is truth, and on the off chance that you have proof supporting the conviction. This is like Plato’s approach. The main contrast is that Descartes adopts a somewhat progressively reasonable strategy and consider how individuals can legitimize their faith in something. The appropriate response is that individuals legitimize their conviction by means of proof. On the off chance that they have proof that bolsters their conviction, they have motivation to state that their conviction is valid. This proposes the logical methodology depends on finding reality, since it likewise utilizes proof to help convictions. Another thinker that gives data on the theme is Lonergan. The focal point of Lonergan’s reasoning is the way thoughts are made and used to make information. In Insight: A Study of Human Understanding (1957, p. 32) Lonergan contends that people gain information by scrutinizing the information that is achieved as a matter of fact. As per Lonergan, realities and information are situated in all actuality. Nonetheless, individuals don't naturally have a comprehension of realities and information. Rather, individuals need to increase a comprehension by addressing and thinking about their experience. Now and again, individuals will make presumptions about the world dependent on experience. They will at that point test these suppositions to check whether they are right. In proposing this view, Lonergan isn't discussing a logical methodology, however is just discussing how individuals find out about the world and obtain information. Interestingly, his methodology reflects the logical s trategy. The logical metho

Saturday, August 22, 2020

The benefits of Massage on depression and anxiety Research Paper

The advantages of Massage on melancholy and uneasiness - Research Paper Example There are different schools of back rub, which yields different types of back rub. Back rub specialists much of the time consolidate a few procedures, albeit a few advisors (perfectionists) stick to one strategy. There are a few kinds of back rub, for example, fragrance based treatment, reflexology, shiatsu rub, unwinding knead, and therapeutic back rub. Profound tissue knead for the most part uses upgraded strain to arrive at more profound degrees of muscles (Karen et al. 442). Shiatsu knead likewise utilizes profound weight, while neuromuscular back rub utilizes solid strain to weaknesses (trigger focuses). There are a few hypotheses that endeavor to clarify how back rub may function; notwithstanding, none of the propelled speculations has satisfactorily been end up being valid (Field et al. 125). Some back rub advisors and back rub treatment schools state that back rub separates calcium stores inside the muscle; be that as it may, there is no target approval of this declaration. A few types of back rub, for example, pressure point massage, reflexology, and Rolfing Structural Integration have expand hypotheses behind them, yet there exists no logical proof to back the speculations (Dryden and Moyer 94). Another propelled clarification subtleties that back rub encourages recuperating by diminishing the frequency of stress and achieving unwinding. Back rub likewise satisfies the fundamental human should be contacted. Back rub treatment remains transcendently utilized to diminish solid pressure and convey unwinding. Back rub is touted to be useful as a guide in the treatment of a wide assortment of conditions, for example, a lack of ability to concentrate consistently scatter (ADD), mental imbalance, asthma, dermatitis, low back agony, neck torment, spinal string injury, and bedsores. Despite the fact that there is an assortment of proof calling attention to that back rub might be useful for various types of clinical purposes, the proof on the adequacy of back rub isn't solid (Dryden and Moyer 95). A few reasons can be refered to for this, with the most exceptional being that even with

Difference in Lymphatic Function in Health and Disease State Essay

Theoretical Elite Liquid Chromatography has been utilized to advance an expository method for the assessment of the substance of paracetamol in the mass, dose structures and in pee, a body liquid. Partition and goals have been accomplished with a mix of methanol and 2.5% acidic corrosive (15:85) on a switched stage section at encompassing temperature. Elution was isocratic with UV identification at 257nm. Inside standard alignment strategy was utilized for quantitation with caffeine as the inner norm. Mean maintenance times for paracetamol and caffeine were separately 2.61  ± 0.13 min and 11.98  ± 0.72 min . The adjustment bend was straight over the range 0.1-5.0î ¼g/ml. The strategy was likewise appropriate for the test of paracetamol-codeine blend medicate just as estimation of the measure of constituents in pee when the frequency of UV identification was 245 nm with acetanilide as the inner norm. Watchwords: Chromatography, isocratic, inner norm, in vivo and in vitro Presentation Paracetamol (N-(4-hydroxyphenyl) acetamide) tablets are recorded among the basic medications chose for the human services conveyance framework in Ghana. Gracious NHCOCH3 Figure 1: Chemical Structure of Paracetamol Paracetamol is a lot of utilized for antipyresis and absense of pain without remedy. The medication is valuable in gentle to direct agony, for example, cerebral pain, myalgia and baby blues torment. It is a generally excellent option for gentle to direct agony in patients who can't take ibuprofen in view of allergy,â haemophilia, history of peptic ulcer and asthma. (Katzung, 1989). Because of the Ghana government’s arrangement of nonexclusive recommending, the progression of exchange and import laws, and the ever-expanding number of pharmaceutical enterprises, a wide scope of paracetamol items show up on the Ghanaian market. As per the Ghana National Drugs Policy, just medications complying with broadly acknowledged as well as universally perceived quality guidelines will be allowed to be obtained and conveyed in the nation (Ghana National Drugs Policy, 1999). Any examination along these lines intended to screen and improve the quality assessment of pharmaceutical items both at the hour of enlistment and post-advertise is fundamental in the approach and specialized rules of medication administrative specialists, for example, the Food and Drugs Board. Such an examination additionally benefits the Ghana Health Service as in acquirement staff, prescribers, gadgets and patients approach high-caliber and effectual medication items. Pharmaceutical enterprises may likewise have basic diagnostic techniques for both in-process and completed item assessments. The HPLC has been utilized to decide paracetamol in tablets. Franeta et al (2002) utilized the HPLC for theâ 19 concurrent assurance of acetylsalicylic corrosive, paracetamol, caffeine and phenobarbital in tablets on a turned around stage section utilizing a blend of acetonitrile and water (25:75 v/v) changed in accordance with pH 2.5 with phosphoric corrosive. The Bio Rad 1801 UV-Vis identifier was utilized (207 nm). Ramos-Martos et al (2001) additionally portrayed a quick turned around stage HPLC strategy with UV recognition for the synchronous assurance of acetylsalicylic corrosive, caffeine, codeine, paracetamol, pyridoxine and thiamine in pharmaceutical arrangements utilizing two progressive eluants of water for 5 minutes and acetonitrile-water (75: 25 v/v) for 9 minutes, both eluants acclimated to pH 2.1 with phosphoric corrosive. Codeine was resolved at 240 nm while the rest were distinguished at 285 nm. Okine et al (2003) utilized a blend of methanol and 0.05M NaH2PO4 (17:83), pH 2.0 with UV identification (273 nm) for eluting ascorbic corrosive, paracetamol and caffeine joined in a tablet. Aside from the significant expense of acetonitrile for routine investigation, the frameworks were not specific for unaltered paracetamol in pee. It in this way gets basic to develop a framework that is financially savvy and particular for parac etamol in the mass powder, measurements structures and organic liquids, for example, blood and pee for simpler daily schedule in vitro and in vivo checking of medication tests. Exploratory Parts of the Liquid Chromatograph Siphon: Spectra System P100 (Spectra Physics) Identifier: Spectra 100 Variable Wavelength Detector (Spectra Physics) Integrator: CR501 Chromatopac (Schimadzu) Test Injector: Syringe stacking test injector fitted with an outside 20â µl circle (Model no. 8125-095) Stationary stage: Spherisorb HPLC segment, S10 ODS2 (10cm, 4.6mm) Materials Pure paracetamol powder (Chemcon GmbH, Germany), Paracetamol tablets (Phyto-Riker Ltd., Ghana), Paracetamol tablets ( PZ Co Ltd., Ghana), Paracetamol tablets (Tylenol Forte, Cilag Ltd., Switzerland), Paracetamol-codeine mix item (Paracod, Phyto-Riker Ltd., Ghana), Paracetamol-codeine mix item (Co-codamol, Alpharma, UK), clear pee test, deionised water, pee tests with unaltered medication and medication metabolites, methanol (BDH), acidic corrosive (BDH), potassium dihydrogen phosphate (BDH), caffeine (BDH), salbutamol sulfate (Shubhmets, Mumbai, India), citrus extract (Acid India) and phenyl ethanolamine (Blue Bird, Mumbai, India) Strategy Design Considerations Data on the physico-concoction properties of paracetamol and different synthetic concoctions above were looked. Subtleties considered incorporate dissolvability properties, compound structures, corrosive separation constants (pka), level of immaculateness, soundness in arrangement and bright light retention design in acidic, fundamental and impartial media with their individual frequencies of most extreme assimilation (Moffat, 1986; British Pharmacopeia, 2000). The substances were found respectably polar. In light of their extremity, switched stage HPLC wasâ considered progressively material on the grounds that in this mode, a nonpolar fixed stage and a polar portable stage were used with the goal that increasingly polar substances were eluted before the generally nonpolar. The distinctions in the physico-concoction properties of paracetamol and different synthetic substances supported in choosing an inner standard for the examination since they all cooperated diversely with a picke d mix of portable stage to give a chromatogram of various detachments, goals and maintenance times. Different mixes of methanol/phosphate cushion and methanol/water (pH and ionic quality altered with acidic corrosive) were attempted so as to improve segment limit factor for division and goals. Every centralization of phosphate support or water (different pH) was joined with methanol in different extents, beginning with a 50:50 blend and slowly expanding and diminishing the fluid substance while checking their particular consequences for partition and goals. All the portable stage blends attempted could elute both paracetamol in the mass powder and tablet lattice with sensible maintenance, however not the various synthetic concoctions being considered for an interior norm (caffeine, salbutamol, citrus extract and phenyl ethanolamine). Some had poor goals and following pinnacles while others had poor goals and unduly long maintenance times. A portion of the versatile stage blends that could advantageously separate and resolve paracetamol in vitro couldn't separate and resolve clear (pee from a sound individual before medicate was directed) spiked with a standard arrangement of paracetamol. Further adjusting the mix proportion, ionic quality and pH of the portable stage delivered the ideal framework that could sufficiently resolve paracetamol in the mass powder, tablet lattice, spiked clear pee and unaltered paracetamol and other paracetamol metabolitesâ excreted in pee. Among the rundown of synthetic concoctions for an inner norm, caffeine was discovered the best under the ideal chromatographic states of the examination. The best portable stage blend was methanol/2.5 % acidic corrosive (15:85). Elution was isocratic in light of the fact that a solitary portable stage blend was utilized. After different examinations, the best frequency of most extreme retention for UV identification was 257 nm, assimilation unit portion scale (aufs) forâ quantitative recognition of the analyte at little fixations , 0.5, stream pace of versatile stage, 1.5 ml/min and diagram recorder speed, 5 mm/min. Arrangement of versatile stage The volume of blends don't generally rise to the aggregate of the different volumes making up the blend because of contrasts in thickness and other physical factors, for example, volume extension and compression. The portable stage was along these lines arranged by estimating independently the volume of every part and combining them. Every single portable stage arranged were separated through a film channel before use. Approval of Analytical Method Different parameters can be assessed for approving any recently evolved expository framework. These incorporate linearity, exactness, precision, affectability and correlation with other standard strategies. Correlation of new strategy with standard spectrophotometric technique, (BP, 2000) The technique was applied to paracetamol items from three pharmaceutical organizations. Twenty tablets of each of the trial paracetamol items were weighed together and finely powdered. An amount of the powder containing 0.15g of paracetamol (0.1692g of Phyto-Riker Paracetamol, 0.1578g of PZ Paracetamol and 0.2001g of Tylenol Forte) was gauged and quantitatively moved into a 200ml volumetric flagon with 50ml of 0.1M NaOH and afterward weakened with 100ml of refined water and shaken precisely for 15 minutes. Adequate refined water was then added to create 200ml. After filtration, further weakenings were made with refined water to such an extent that the last convergence of paracetamol in arrangement w as 0.00075 %w/v and the NaOH, 0.01 M. The absorbance of the subsequent arrangement was then taken in triplicate with the Cecil 7020 twofold shaft UV spectrophotometer at a frequency of 257nm with quartz cuvette of way length 1 cm utilizing 0.01 M NaOH as the clear dissolvable. New Method For every one of the test brands, test arrangement was finished by pulverizing 20 tablets. An amount of the powder

Friday, August 21, 2020

Revitalization of the Daugava Riverside by the City of Riga

Urban contextHistory and urban development alterationsRiga is the capital of Latvia which is a Northern province of Europe. The city is acceptable known by the Historic nation engraved in UNESCO’s World Heritage List on 4 December 1997, is considered of one of the biggest and dynamic city in Northern Europe whit the whole nation is 304,2 square kilometers and the populace around 713,000 in occupants. The Riga city has a truly long and bounty history which has an extraordinary impact to the urban setting of the city. Especially in the 19Thursdayand 20Thursdaycentury, when World War I and World War II happened, the state is under controlled of Russian Empire ( 1721 †1917 ) , Germany ( 1917 †1918, 1941 †1944 ) and Soviet Union ( 1940 †1941, 1944 †1991 ) which changes the human progress each piece great as the way of life of individuals, the urban development and structural of the entire city is differed and complex. During the clasp of the Russian Empire and Germany, Riga is a seaport city which is the most vivacious and dynamic with more than 800,000 modern laborers from Baltic state, Riga become the third biggest city in term of the figure of laborers after Moscow and Saint Peterburg. The estimation of the Daugava waterway and its waterfront was upgraded however it is commanded for ports and factories. As an outcome, the number of inhabitants in Riga city expanded quickly which obliged the interest of housing and infinites. More houses were fabricated however orchestrating to Russian military mandate, the individuals only have the consent to develop wooden house in rural areas. In 1812, the wooden houses were annihilated by war and they were modified yet at the same time follow the old wooden signifier. In mid-nineteenth century, the wooden houses have brought up in figure and became encircled the city community. These houses these days is a legacy and influences firmly to the safeguarding arr angement and urban hypothesis. In 1860, another maestro program with road, squares of level, substitute building and park were set up. Another rail course was opened which animated the advancement of rural areas and factories, Riga port at that clasp has the most elevated gross in Russian Empire, the waterway bank was grown quickly. It prompted a result that the financial framework and the city life existed with a solid association which is the central nature of the improvement undertaking in the great beyond. In the time of So Viet Union, another urban program was affirmed with the structure of the enormous graduated table housing undertaking each piece known as â€Å"mikrorayon† and the railroad belt environing the city place. Other than that, the development with the basic stature, for example, Television tower ( 368m ) , Latvian foundation of logical control ( 108m ) were worked, alongside it Numberss of design inclinations were showed up in the urban setting of Riga and one of those is the Art Nouveau which have explicit engineering and the limitation of building height of 5 stories. The modifications in urban development in the Soviet Union occasions have the strong effects on the strategy of protection in the present clasp each piece so as the high limitation of building in the city. Riga city from holding independency rock dirt now ( 1991 †presently ) has the significant turn of events. After 1995, city began to reproduce the important structure and housing which is considered as a thunder in working at that cut, the administration and new guide buildings was set up in suburbia, endeavors have been made to recuperate social image, notable worth and houses which are lost after the second World War. In the Riga specific program of 2006 †2025, the new Riga place has been made with the dreams: arranged as a nation which is differentiate the Old Riga in the correct bank of Daugava stream in a cutting edge design and development, brimming with guide and administrations in which concern maps play as an of import work. Decrease in movement power per unit region in the Old Riga community where the old dissemination framework to ensure the sparing expectation of the old site. A universal rivalry was hold by City of Riga to design the new Riga along the left bank of the Daugava River at that clip.Site contextThe riverbank of Daugava screens truly larges regions in the whole cityscape nation and travel alongside the advancement of Riga through recorded course of events when the city monetary framework and everyday life have a steady nexus with the stream Bankss. From the clasp when Riga was found as of not long ago, the waterway has an each irreplaceable bit non simply on the grounds that it is a city normal part yet adjacent to the finding in arranging and spacial singularity of the city. For outline, during the clasp of Russian Empire and Soviet Union, on account of the incredible capacity in H2O travel and industry, the city development has changed for the purpose of working housing for representatives and structure railroad nations. From the actually right away time of 13Thursdaycentury, the foundation of Riga city was changed, for working and connecting nautical with waterway travel by flatboats on Daugava, the merchandisers in Riga hav e made a vivacious exchanging city focus, the course framework, developing quality and detached boundless was improved for replenishing concern and weight. Until the 19Thursdaycentury, as a result of the fast industrialisation, the advancement of railways web and the dike of port establishments, the segment of the ricer, for example, islands, waterfront, and so forth was changed with the structure of modern articles and distribution centers. It is thought to be an agreeable clasp of Riga Port each piece known as the significant port of the Russian Empire. Toward the start of 20Thursdaycentury, a bit of Riga port was as yet arranged right inverse the Old city place. The guide of the market and the seaport was terminal in 1930 when the Central Market was set up and expansive open unbounded were made in the city community. In World War II, the waterway Bankss of Daugava were crushed, until 1949, they were recreate for essential and neighborhood travel requests. The port created more gr ounded in lower Daugava, close to the Bay of Riga. At a similar clasp, the creating industrialized nations along the riverbank showed up structurally distractively and prevent the handiness of residents. Presents, Riga city has a create program to work and reproduce the estimation of the left bank and the correct bank of Daugava stream. The bing issue is crossing the stream by Bridgess causes car influxes in flurry hours as a result of the skyscraper of automobiles and individual travel implies. The infinites of Daugava waterway is characterized by its abandoned Bankss and aquatorium which is non viewed as a part of fuse urban condition in truly and mentally. In any case, because of the effects in spacial creating and urban improvement in the days of old, the Daugava waterway can be comprehended as ‘the stream of possibilities’( Dace Kalvane, 2010 ) . Its infinites can do a general situation of city position and lift. Notwithstanding, the handiness is forestall by bing bases, for example, range dish slants and blood vessel streets which take bringing down the risks of stream Bankss redevelopment and collaboration for open network with waterfronts. The bustling traffic st reams separate the strolling waies and redirection zones from the waterway Bankss. There is an inadequacy of bicycle streets framework in Daugava stream nations. Those things prompted a result that the stream is about relinquished, it turned out to be all the more unmistakably when the old advancements which were made in the days of old have lost their capacity in city financial framework and ebb and flow improvements have no association with the waterway. The improvement plans for Riga city from 2006 to 2025 hope to quicken the nexus with Daugava for doing a functioning waterfront. Subsequently, a fluctuated augmentation of the riverbanks from various nations, for example, compartment port and product house nation will be created. The structure of business, touristry destinations, trite walk ways and bicycle streets which start from suburbia to city focus would be an intriguing vision of substructures.Undertaking analysingUndertaking debutThe building, recovery of Daugava riverbank and new present day urban one-fourth every piece great as its employments being developed has become a test and boss request in a few rivalries and workshops hold by the City of Riga. One of those is the culmination named â€Å"The planned structure on Mukusalas Street, Buru Street un Kilevina Ditch† happened in 2006 to 2007. As the victor of this opposition, the endeavor called â€Å"City of squares city of towers† presented a major nation of new urban tissue on the left bank of Daugava waterway which is inverse with Old Riga community and has the central quality is the H2O components and its of import work in the history. The endeavor has a place with the augmentation of ensured UNESCO zone. The proposed maestro program incorporates the improvement of an arrangement of squares, open infinites, blend utilized building and flexibleness. Those squares and towers contribute in determining their dynamic encompassing and development nation. Besides, providing plausible guidelines to ensure a verbalized fellowship become more cardinal than the components make it. The main purposes of this endeavor is the frameworks of squares and tower which make the edge position of create nation of Riga city. The new create nation is the hypothetical record of since quite a while ago run vison of the city, make another full guide which partition the power per unit zone of travel and tenant with the Old Riga place, helping with sparing the development and legacy which is the most point gone to in embraced over the universe in overall and in Europe unconventionally. In the article â€Å"Measuring urb

Tuesday, August 4, 2020

New Student Photo Entry #14 COLUMBIA UNIVERSITY - SIPA Admissions Blog

New Student Photo Entry #14 COLUMBIA UNIVERSITY - SIPA Admissions Blog The first three photos come from Yun Dong, incoming MIA student. Forbiden city, taken in June, 2009, in Beijing. This is the entrance to the Forbidden City, which was absolutely inaccessible for common people 2 hundred years ago. But now, the lion used to represent royal authority has become a welcoming symbol for worldwide travelers. Debate, taken in August 2007, in Tibet. The Lamas gather to debate about the sutra they have studied, which is kind of a test. A Lama must answer the question asked by the teacher in front of everyone. If he got it wrong, he would be booed. Because of the pressure, they often move constantly like clapping hands or stomping feet to keep up their courage. Pilgrim, taken in August 2007, in Tibet. I met these pilgrims on the highway, who were on their way to Lhasa, the religious. Even with modern transportation, they stuck to the traditional way: every few steps, they would worship with legs, arms and forehead touching the ground. You can notice some special gears on their hands, feet and elbows to protect themselves. They money they gathered on the way would be donated to the temple once they arrived. _______________________________________ The following three photos come from incoming MIA student Thomas Ritzer. The first photo was taken on our boat trip from Siem Reap to Battambang via the Tonle Sap lake and the Stung Sangker river. Impressed by the amazing scenery I could not resist to try and be a little artistic by taking this photo of a Cambodian man relaxing on our boat. The second photo was taken in Battambang while we were waiting for the so called Bamboo Train cobbled together with a wooden or metal frame, bamboo planking, a moped engine, and old military tank wheels and axles. The occasional appearance of such a train was always a big hit with the kids hanging out at the train stop. The third photo shows our bamboo train with kids playing on our mopeds and the train driver posing in front of it.

Thursday, June 25, 2020

Sexuality and Culture in The House on Mango Street and Aristotle and Dante Discover the Secrets of the Universe - Literature Essay Samples

In latinx children’s literature, there are themes that are more prevalent in this genre than other. In Sandra Cisneross The House on Mango Street and Benjamin Saenz’s Aristotle and Dante Discover the Secrets of the Universe, the two latinx protagonists Esperanza and Aristotle deal with sexuality and gender roles, family relationships, and racial and ethnic identity. The coming of age stories of Esperanza and Aristotle display the unique struggle that comes with being a young adult of a minority heritage and the how their culture becomes an additional factor in themes throughout the text. Like other coming of age stories in The House on Mango Street and Aristotle and Dante Discover the Secrets of the Universe the main protagonists are growing and begin to learn a lot about their sexuality and the gender roles of the environments that they live in. It is made clear early on that Esperanza understands the gender roles in the latinx community when referring to her grandmother, â€Å"She was a horse woman too, born like me in the Chinese year of the horse which is supposed to be bad luck if you’re born female – but I think this is a Chinese lie because the Chinese, like the Mexicans, don’t like their woman strong† (Cisneros,10). Based on what she has seen growing up in her own family Esperanza can see that in Mexican families the women are expected to be more submissive. Esperanza’s sexual and gender experience can be reflected in her relationship with Sally. Sally and her relationships showcase what is considered normal or acceptable in the latinx community where the woman are discouraged to speak out against domestic abuse. Sally herself is abused but tries to justify the actions by stating that she is never hit hard, however Esperanza notes that her skin is always scarred. The true extent of her abuse is shown when Esperanza states,† But Sally doesn’t tell about the time that he hit her with his hands just like a dog, she said, like if I was an animal.†(Cisneros, 92). Esperanza not only understands the amount of abuse happening in her community but also that the woman know about this and complicit with the abuse. When at a carnival waiting for Sally Esperanza is sexually assaulted and her response shows how frustrated she is with this how abuse it treated around her. â€Å"Sally Sally a hundred times. Why didn’t you hear me when I called? Why didn’t you tell them to leave me alone?† (Cisneros, 100). Esperanza shows more frustration with Sally then her attackers because just as Sally’s mother knows of her abuse Esperanza understands how abuse against women is handled in her community. While Aristotle does not face the same problems in the community that Esperanza faces being a girl, being gay in a latinx community that is often very tied to Catholicism. It is while Ari is still in denial of his feelings for Dante that he learns about his aunt Ophelia being a lesbian and the divide it caused in their family. There was standing-room-only at her funeral mass. â€Å"It was obvious that she had been deeply loved. By everyone except her family.† (Saenz,66). While Ari had not yet come out and admitted he had feelings for Dante what happened with his aunt and his brother were to examples of how homosexuality and gender were viewed in his community. Ari older brother who is a sore subject in his house was tricked when approaching a prostitute and ended up killing the man out of rage. His aunt who was a lesbian was essentially kicked out of the family because of this and was treated like an outsider even until her death. Ari tries very hard to follow what is consider ed normal because of the family drama revolving around anything to do with homosexuality. The negative connotation around homosexuality in his community has a lingering effect on Ari, continuing to deny his feelings even when he is surrounded by family and friends that would accept him. Another factor that effects Esperanza and Ari uniquely because of their latinx heritage is family relationships. Families in Hispanic communities are often larger than normal and more close knit. Esperanza experiences this more traditional style being close to her siblings. If you dont get them you may turn into a man. â€Å"Nenny says this and she believes it. She is this way because of her age. Thats right, I add before Lucy or Rachel can make fun of her. She is stupid alright, but she is my sister.† (Cisneros,50). Although Esperanza sometimes fights with her siblings she does love them and they are like friends to her. Being Latina and being new to the area Espiranza’s family also gives her a sense of belonging and a place where she fits in. On the other hand, Ari is more of an outsider even in his own family. My twin sisters were twelve years older. â€Å"Twelve years was a lifetime. I swear it was. And they’d always made me feel like a baby or a toy or a pr oject or a pet†¦Maybe all that silence about my brother did something to me. I think it did. Not talking can make a guy pretty lonely (Saenz, 3). Ari has not only a distant relationship with is older siblings because of the age gap but also with his father, a veteran who doesn’t talk or share much since returned from war. Ari shows how this family disconnect has affected his self-esteem and caused him to be more of an outcast. The same struggles experienced in their family lives are also present in how Esperanza and Aristotle have trouble finding their own identity. Because Aristotle and Esperanza are both from latinx communities they not only have trouble finding out where they fit in but also how their culture plays a role in their identity. Esperanza’s name is a symbol of this struggle â€Å"In English my name means hope. In Spanish it means too many letters. It means sadness, it means waiting.†(Cisneros,10). Esperanza hates her name, she dislikes how difficult it is to pronounce and wishes she had a simpler name finally landing on the name Zeze the X as a name she wishes she could have, a name easy to say but does not reflect her culture at all. Her name is one aspect which causes Esperanza to feel like an outsider. This among other things is a way that she compares herself to her siblings and peers in her path to find out where she belongs. Although Esperanza’s family gives her some sense of belonging, in her eyes she finds that her siblings are closer to normal and often wishes to be more like them. However, Aristotleà ¢â‚¬â„¢s main problem with his identity is his sexual orientation. It is because of his family and the culture he grew up in that he is inclined to feel ashamed of what he was feeling for Dante. â€Å"From the minute I’d met Dante, I had fallen in love with him. I just didn’t let myself know it, think it, feel it. My father was right. And it was true what my mother said. We all fight our own private wars.† (Saenz,80). Aristotle had spent so much time fighting this battle over his identity that even when the people around him expressed that what he may have been feeling would have been fine he continued to fight back because of the inner struggle he was facing. Aristotle is haunted by the memory of his aunt and his brother that he feels it would be easier for him and everyone if he tries to push his feelings away. Ultimately, it is when Esperanza and Aristotle accept their environment and their own personal characteristics that they are happy and obtain a sense of belonging, Esperanza understanding what the house on mango street means to her and Aristotle being able to express himself with Dante. Esperanza and Aristotle are both adolescence growing up in a latinx community or family and through their journeys they give a unique perspective of a different kind of coming of age story. Both characters experience exploring gender and sexuality in their communities, family relationships, and their own identities as latinx adolescence. Both text explore what it means to be latinx and how the culture can have an added effect on these difficult situations that teens go through.

Saturday, May 23, 2020

Starbucks Case Study - 11295 Words

AmbaiU MBA Graduation Paper Starbucks Corporation Case Study The Starbucks Corporation: Past, Present and Future By Hervà © R. AUCH-ROY – PEN: 1207HA December 21, 2004. http://www.ambaiuniversity.net/ Hervà © R. AUCH-ROY AmbaiU PEN: 1207HA 1 AmbaiU MBA Graduation Paper Starbucks Corporation Case Study Table of Contents A) Introduction - An unusual coffee encounter – 3 3 3 3 4 4 4 5 6 6 6 7 8 9 9 10 11 12 12 13 17 17 18 19 19 20 21 23 23 25 26 27 28 B) Starbucks: Past B.1) Early days - The original coffee shop: cofounders’ philosophy - Howard Schultz enters the picture - Collecting ideas - Expanding the vision and building the concept - Howard Schultz’s Il Giornale venture B.2) Shifting gears - A shift in the†¦show more content†¦The key in the original Starbucks success was the cofounder’s knowledge of the product and service, and the carefully chosen location of the stores in Seattle. Hervà © R. AUCH-ROY AmbaiU PEN: 1207HA 3 AmbaiU MBA Graduation Paper Starbucks Corporation Case Study - Howard Schultz enters the picture Howard Schultz was Vice President and General Manager of the US operations for Hammarplast, a Swedish maker of stylish kitchen and house wares. In 1981, Schultz noticed that a little company in Seattle, WA, was placing orders of a certain coffeemaker, in larger volumes than the big US store Macy’s; he decided to pay them a visit to see what was going on. Gordon Bowker, the magic, mystery, and romance man, must have shared his passion for quality coffee and tea with Howard Schultz at this time, because he got hooked right away. This Starbucks store that Schultz visited was more than just a regular coffee shop; it had a soul, a passion and authenticity. People there were educated to quality coffee, and they in turn were educating their customers. The original Starbucks stores were very successful in Seattle, and this was apparently due to a good mix in a deep knowledge for a high quality product, customer education and good business sense. How ever, anybody can getShow MoreRelatedStarbucks Case Study : Starbucks1148 Words   |  5 PagesStarbucks Case Study Throughout the United States and Asia, Starbucks is renounced for their expertly crafted coffee, so much so that an immensely large portion of the nation at least recognizes the logo and the name. This success to this day keeps producing higher returns for investors especially over this last third quarter of 2016. The third quarter had set many new records with Starbucks for both the American markets as well as the Asian markets causing a big boom for the company and sparkingRead MoreStarbucks Case Study : Starbucks904 Words   |  4 PagesSTARBUCKS CASE STUDY Starbucks was started by three former students of the university of San Francisco named Jerry Baldwin, Zev Siegl and Gordon Bowker. Their plan was to sell high quality coffee beans and roasting equipment but did not expect the success that their company would achieve in the future. The first Starbucks store was opened in March 30, 1971 in seattle, Washington. Their first store was located at 2000 Western Avenue and it sold roasted whole bean coffee till 1976. Soon they shiftedRead MoreStarbucks Case Study794 Words   |  4 PagesStarbucks Case Study - What factors accounted for the extraordinary success of Starbucks in the early 1990s? Building a successful brand with multiple stores opening. Selling whole beans and premium priced coffee. They also new and understood their target market. Unlike many other coffee shops they sold the lifestyle around the coffee and made it an experience for their customers as apposed to it being just an addition to a donut in the morning. They made it a lifestyle choice and somethingRead MoreStarbucks Case Study908 Words   |  4 PagesStarbucks Case Study Overview Starbucks Corporation is an international coffeehouse chain based in Seattle, Washington. Starbucks is the largest coffeehouse company in the world. Starbucks sells drip brewed coffee, espresso-based hot drinks, other hot and cold drinks, snacks, and items such as mugs and coffee beans. Many of the companys products are seasonal or specific to the locality of the store. Starbucks-brand ice cream and coffee are also offered at grocery stores. Starbucks’ ItalianRead MoreStarbucks Case Study948 Words   |  4 PagesCase Study: The Globalization of Starbucks From the famous green and white logo, to the coffee house style environment, Starbucks has built an empire located on every street corner. We also cannot forget the red cup debacle just this Christmas! Starbucks is a true icon in the world of coffee. Starbucks created a true lifestyle for the world that some small businesses can only dream of. Starbucks currently has more than 21,000 stores in over 65 countries and was founded in 1971. The originalRead MoreStarbucks Case Study1452 Words   |  6 PagesStarbucks Case Study 1 MKTG 220 September 18th, 2012 Table of Contents Case Review3 Determining the Root Problem4 Identifying the Problem Components4-5 Generating Alternatives5 Evaluating Alternatives6 Choose an Alternative7 Implementation Plan7 Alternative Choice8 Work Cited9 Case Review Starbucks is one of the leading coffee retailers in the world; according to their company profile they are operating nearly 18,000 retail stores in 60 countries. They serve millions of customersRead MoreStarbucks Case Study1429 Words   |  6 PagesIntroduction This is a proposal based on the case study â€Å"Starbucks – going global fast† (Cateora and Graham, 2007), further research has been undertaken and analysis and recommendation will be based on these sources of information. Critique and analysis Being a multinational company expanding at a speed that leads thoughts towards badly imaged global corporation like McDonalds are these days not considered a strength. McDonalds might have conquered the world and made profit of people’s badRead MoreStarbucks Case Study1455 Words   |  6 PagesIntroduction Since its 1992 IPO, Starbucks has continually focused on growth. Initially, the growth was targeted to enable Starbucks to achieve their goal of becoming the leading North American retailer of specialty coffee. The early success they achieved resulted in Starbucks expanding their original goal to that of becoming the most recognized and respected coffee brand in the world. By way of example, this case study focuses on a request by McDonalds to serve Starbucks coffee at its restaurantsRead MoreStarbucks Case Study1822 Words   |  8 PagesStarbucks case study 1- I think the most important management skills for Schultz to have are the conceptual skills. Since Schultz is the chairman of Starbucks, which means he is the top manager of the company, the conceptual skills are the most important for him to have. Mostly because conceptual skills help him see the organization as a whole. It helps the manager understand the relationship among the various subunits, and visualize how the organization fits into its broader environment. In factRead Morestarbucks case study951 Words   |  4 PagesCase study: Starbucks Evolution of the company Starbucks when established in 1971by three founding members; it was known as Starbucks Coffee, Tea and Spices. They were not selling beverages instead they sold coffee beans. By the next year itself they opened a second one in same Seattle, Washington. In early 1980 the management change took place while one of the founding members left Starbucks and Jerry Baldwin became a CEO. When Howard Schultz joined the company and took charge of marketing

Monday, May 18, 2020

The Great Divide How And Why The Apartheid Differ From...

THE GREAT DIVIDE: HOW AND WHY THE APARTHEID DIFFERED FROM TYPICAL COLONIAL RULE It is a well-known fact that during European colonial rule, Africans were exposed to a multitude of injustices including warfare, slavery, and the occupation of their lands by European invaders. In retrospect, the ashes of traditional African societies are what built thriving European-owned African mining, agricultural and rubber economies. But nothing that Africa had previously suffered was quite like the apartheid, which South Africa was exposed to from 1948-1994. The apartheid was a systematic of racial segregation in South Africa enforced by the all-white National Party with the goal to â€Å"separate South Africa’s white minority from its non-white majority, non-whites from each other, and to divide black South Africans to decrease their political power†. In essence, under apartheid, the rights, associations, and movements of the majority black inhabitants and other ethnic groups were curtailed, white minority dominance was maintained. This essay explores how t he apartheid mirrored the core values of traditional colonial rule but was still fundamentally influential in its own way through its fight over land, institutionalized racism, and the consequences of when it was finally abolished. The Fight over Land A major feature of the apartheid that colonial rule has previously failed to achieve prior to the 1950s was simultaneously mobilize millions of Africans out ofShow MoreRelatedRastafarian79520 Words   |  319 Pages Rastafari This page intentionally left blank Rastafari From Outcasts to Culture Bearers Ennis Barrington Edmonds 2003 198 Madison Avenue, New York, New York 10016 Oxford University Press is a department of the University of Oxford It furthers the Universitys objective of excellence in research, scholarship, and education by publishing worldwide in Oxford New York Auckland Bangkok Buenos Aires Cape Town Chennai Dar es Salaam Delhi Hong Kong Istanbul Karachi Kolkata KualaRead MoreOrganisational Theory230255 Words   |  922 Pagesdilemmas. The book engages in an imaginative way with a wealth of organizational concepts and theories as well as provides insightful examples from the practical world of organizations. The authors’ sound scholarship and transparent style of writing set the book apart, making it an ingenious read which invites reflexivity, criticalness and plurality of opinion from the audience. This is a book that will become a classic in organization studies. Mihaela L. Kelemen, Professor of Management Studies, Keele

Monday, May 11, 2020

Women s Duration Of Criminal Crimes - 804 Words

I would respond to my friend’s comment by disagreeing with her/him while supporting my own claims. The amount of crime women commit compared to the amount of crime men commit is still less in our society (Lecture). Women’s duration of criminal offenses usually starts earlier and ends earlier (Lecture). Men on the other hand usually commit crime later and they commit crime over a longer duration of time. Women that commit crime differ in the type and seriousness of crimes they commit compared to the type and seriousness of crime committed by men (Lecture). Men and Women are also committing different crimes if they commit any at all. Men focus on serious and violent crimes, along with white-collar crime. Women in comparison seem to be focused on property crime and minor crimes, while prostitution is the crime that women beat out men in arrest rate date shown throughout module 1’s articles. To address your friend’s opinion that women are catching up to men’s level arrest you need to explain to her/him that women rates of arrest have not changed much over time. â€Å"Female rates have not been rising and there has been very little, if any, changed in the gender gap†¦Ã¢â‚¬  (Schwartz, et al. 2009). Women commit crime, but usually minor crimes compared to men. While men commit more crime than women and continue to commit crime. According to the article â€Å"Looking for Patterns: Gender, Age, and Crime† states that â€Å"†¦ (1)although violent offenses make up only a small percentage of all theShow MoreRelatedThe General Strain Theory Of Social Psychology1647 Words   |  7 Pagesgreatest crime theories of social psychology with a fairly developed research body. General Strain Theory is thought to be a strong philosophy, and has gathered a lot of experimental confirmation, and has additionally extended its essential degree by offering cl arifications of wonders outside of criminal conduct. There are diverse negative relationships with strain or stress that result in negative emotions along with encouraging some coping types. The adaptively is likely to be to be when criminal strainsRead MoreRunning Head : Consequences Of Crime1077 Words   |  5 PagesHead: CONSEQUENCES OF CRIME †¨ CONSEQUENCES OF CRIME by Morgan Robinson CJA 3700-001 CONSEQUENCE OF CRIME The criminal justice system is meant to punish those who commit crimes yet when people are sentenced to serve time in either jail or prison everyone in that persons life is affected by it in some way. Women are incarcerated for the same reasons as men but the problems that they face while incarcerated are vastly different. The number of women being incarceratedRead MoreThe Impact Of Anti Immigration Laws1395 Words   |  6 Pagesfew of the negative impacts included diminished trusts between the community and police, increased in occurrence of factors that lead to criminal behaviors, reduced citizen cooperation and the negative effects on the economy. While much of society opposed the law and its parameters, there are advocates for the law. Many advocates for the law believe that criminal activity will decrease, illegal immigrants will be discouraged from migrating to the area, and the job market will increase for documentedRead MoreSexual Orientation And Female Detainees914 Words à ‚  |  4 Pagesinhabitants in female detainees in the U.S. has ascended at almost twofold the rate of guys. Since ladies detainees have truly been less, amendments approach has frequently not considered sexual orientation particular needs of female-prisoners. But today s specialists in recovery perceive that female detainees frequently have distinctive needs than male detainees. By finding out about the issues particular to ladies in prison, volunteers can react to them all the more successfully. NumerousRead MoreThe Punishment Imposed On Perpetrators1228 Words   |  5 Pagesâ€Å"One word can aptly describe the punishment imposed on perpetrators in the first half of that century — cruel† (Curland). Crime and punishment in the 1800s was very severe and often was amusing to the public. Some techniques of punishment included branding, whipping, and ear nailing. The English-American colonies used a patriarchal method to their punishment. The men, typically civil officers, or religious leaders, made the laws. The less fortunate, including children, servants, slaves, soldiersRead MoreThe Application of Cognitive Behavioral Therapy Within a Prison Setting1434 Words   |  6 PagesThe current prison and criminal justice system has not proven to be helpful in rehabilitating offenders and preventing recidivism. To successfully alter this situation it is important to understand what steps and measures are available to assist those who find themselves imprisoned. The techniques used in cognitive behavioral therapy have proven to be effective in treating depression, anxiety and drug addictions among other things. Analyzing the techniques developed in cognitive behavioral theoryRead MoreCrime And Social Control Theory Essay1712 Words   |  7 Pagesdeviant behavior (Hagan, 2016). The textbook generalizes that social control theories â€Å"view crime as taking place when social control or bonds to society break down† (Hagan, 2016, p. 170). This is concluded by the theories of four theorists – Walter Reckless, Travis Hirschi, Michael Gottfredson, and John Hagan – who investigated and theorized different philosophies that explain the relationship between crime and social control (Hagan, 2016). Reckless’s theory of containment is one of the most prominentRead MoreEssay on The Death Penalty1543 Words   |  7 Pagesthe United States many crimes are committed every day, people killing another person, raping innocent children. I strongly believe that people who committed a crime should be punished and punished harshly and those who commit harm to another person should die. The Capital Punishment is a controversial topic that affects society as a whole and causes a great deal of disagreement. Capital punishment is the government legally kills an individual as punishment for a serious crime. It is not intended toRead MoreTreatment Design For Patients With Refractory Opioid Dependence1578 Words   |  7 PagesMethadone Maintenance Therapy Introduction Illicit drug consumption is closely associated with criminal behaviour. Crimes linked with illicit drug consumption include shoplifting, property crime, drug dealing, violence and aggression and driving will be intoxicated. The associated burdens on communities take account of medical, public health, and criminal-justice costs, as well as public disorder and property crime. The initial decision to take drugs is mostly voluntary. However, when addiction takes overRead MoreThe First Global Attempt To Combat Trokosi Was Instated1699 Words   |  7 PagesAssembly adopted the Convention on the Elimination of All Forms of Discrimination against Women to resist and challenge gender based partisanship. Article 2 of the convention prevents public institutions and its officials from engaging in these acts, while Article 5 argues for social reform to diminish these sexist practices, like Trokosi specifically. Trokosi explicitly disregards Article 10 that allots women equal rights in education, as it prevents them from academic and scholastic opportunities

Wednesday, May 6, 2020

Controversy Over The Death Penalty - 2147 Words

A Controversy over the Death Penalty Over the years criminals were dealt with in many different ways: they were sent to jail, getting little punishment, or in worse cases, death. The death penalty continues to be an issue of controversy, and it is an issue that will be debated in the United States for many years to come. The death penalty is the highest punishment administered to someone legally convicted of a capital crime. This is the only punishment that leaves room for no mistakes. The death penalty system buries its worst mistakes. Although the opponents of capital punishment believe it to be immortal, advocates of capital punishment have proven it to be effective and ethically correct. The death penalty should be enforced on†¦show more content†¦(â€Å"History of Death Penalty Laws† n. pag.). There were close to 72,000 people executed in the sixteenth century and various capital offences which included marrying a Jew, not confessing to a crime, and treason . (â€Å"History of the Death Penalty† n. pag.). The number of crimes in Britain increased due to the crimes people committed. From 1823 to 1837, the death sentence was eliminated for over half of the crimes previously punishable by death (â€Å"History of the Death Penalty† n. pag.). There was a court case that used the death penalty in 1972 when a young girl was murdered while attending college (â€Å"Do Families of Victims Feel Justice with the Death Penalty?† Page 1-2). The Stambaugh brothers found out about their sisters death and demanded something to happen to the killer, Allen Walunga. They pushed the death penalty in the many court cases they attended. A probation officer stated, â€Å"if we had a death penalty in this state, I would recommend whatever the death penalty might be. This is a heinous crime and I agree that the chances of rehabilitation are poor† (â€Å"Death Penalty Would End Punishment of Victim’s Family† n. pag.). This case went on for thirty- seven years, and this family still did not get the justice they felt they deserved. Walunga was not sentenced to the death penalty at any time during any time while requesting for parole. This young girl lost her life, while the one who committed the crime continued to live. The

The Lost Symbol Chapter 119-121 Free Essays

CHAPTER 119 In the chamber at the top of the House of the Temple, the one who called himself Mal’akh stood before the great altar and gently massaged the virgin skin atop his head. Verbum significatium, he chanted in preparation. Verbum omnificum. We will write a custom essay sample on The Lost Symbol Chapter 119-121 or any similar topic only for you Order Now The final ingredient had been found at last. The most precious treasures are often the simplest. Above the altar, wisps of fragrant smoke now swirled, billowing up from the censer. The suffumigations ascended through the shaft of moonlight, clearing a channel skyward through which a liberated soul could travel freely. The time had come. Mal’akh retrieved the vial of Peter’s darkened blood and uncorked it. With his captive looking on, he dipped the nib of the crow’s feather into the crimson tincture and raised it to the sacred circle of flesh atop his head. He paused a moment . . . thinking of how long he had waited for this night. His great transformation was finally at hand. When the Lost Word is written on the mind of man, he is then ready to receive unimaginable power. Such was the ancient promise of apotheosis. So far, mankind had been unable to realize that promise, and Mal’akh had done what he could to keep it that way. With a steady hand, Mal’akh touched the nib of the feather to his skin. He needed no mirror, no assistance, only his sense of touch, and his mind’s eye. Slowly, meticulously, he began inscribing the Lost Word inside the circular ouroboros on his scalp. Peter Solomon looked on with an expression of horror. When Mal’akh finished, he closed his eyes, set down the feather, and let the air out of his lungs entirely. For the first time in his life, he felt a sensation he had never known. I am complete. I am at one. Mal’akh had worked for years on the artifact that was his body, and now, as he neared his moment of final transformation, he could feel every line that had ever been inscribed on his flesh. I am a true masterpiece. Perfect and complete. â€Å"I gave you what you asked for.† Peter’s voice intruded. â€Å"Send help to Katherine. And stop that file.† Mal’akh opened his eyes and smiled. â€Å"You and I are not quite finished.† He turned to the altar and picked up the sacrificial knife, running his finger across the sleek iron blade. â€Å"This ancient knife was commissioned by God,† he said, â€Å"for use in a human sacrifice. You recognized it earlier, no?† Solomon’s gray eyes were like stone. â€Å"It is unique, and I’ve heard the legend.† â€Å"Legend? The account appears in Holy Scripture. You don’t believe it’s true?† Peter just stared. Mal’akh had spent a fortune locating and obtaining this artifact. Known as the Akedah knife, it had been crafted over three thousand years ago from an iron meteorite that had fallen to earth. Iron from heaven, as the early mystics called it. It was believed to be the exact knife used by Abraham at the Akedah–the near sacrifice of his son Isaac on Mount Moriah–as depicted in Genesis. The knife’s astounding history included possession by popes, Nazi mystics, European alchemists, and private collectors. They protected and admired it, Mal’akh thought, but none dared unleash its true power by using it for its real purpose. Tonight, the Akedah knife would fulfill its destiny. The Akedah had always been sacred in Masonic ritual. In the very first degree, Masons celebrated â€Å"the most august gift ever offered to God . . . the submission of Abraham to the volitions of the supreme being by proffering Isaac, his firstborn . . .† The weight of the blade felt exhilarating in Mal’akh’s hand as he crouched down and used the freshly sharpened knife to sever the ropes binding Peter to his wheelchair. The bonds fell to the floor. Peter Solomon winced in pain as he attempted to shift his cramped limbs. â€Å"Why are you doing this to me? What do you think this will accomplish?† â€Å"You of all people should understand,† Mal’akh replied. â€Å"You study the ancient ways. You know that the power of the mysteries relies on sacrifice . . . on releasing a human soul from its body. It has been this way since the beginning.† â€Å"You know nothing of sacrifice,† Peter said, his voice seething with pain and loathing. Excellent, Mal’akh thought. Feed your hatred. It will only make this easier. Mal’akh’s empty stomach growled as he paced before his captive. â€Å"There is enormous power in the shedding of human blood. Everyone understood that, from the early Egyptians, to the Celtic Druids, to the Chinese, to the Aztecs. There is magic in human sacrifice, but modern man has become weak, too fearful to make true offerings, too frail to give the life that is required for spiritual transformation. The ancient texts are clear, though. Only by offering what is most sacred can man access the ultimate power.† â€Å"You consider me a sacred offering?† Mal’akh now laughed out loud. â€Å"You really don’t understand yet, do you?† Peter gave him an odd look. â€Å"Do you know why I have a deprivation tank in my home?† Mal’akh placed his hands on his hips and flexed his elaborately decorated body, which was still covered only by a loincloth. â€Å"I have been practicing . . . preparing . . . anticipating the moment when I am only mind . . . when I am released from this mortal shell . . . when I have offered up this beautiful body to the gods in sacrifice. I am the precious one! I am the pure white lamb!† Peter’s mouth fell open but no words came out. â€Å"Yes, Peter, a man must offer to the gods that which he holds most dear. His purest white dove . . . his most precious and worthy offering. You are not precious to me. You are not a worthy offering.† Mal’akh glared at him. â€Å"Don’t you see? You are not the sacrifice, Peter . . . I am. Mine is the flesh that is the offering. I am the gift. Look at me. I have prepared, made myself worthy for my final journey. I am the gift!† Peter remained speechless. â€Å"The secret is how to die,† Mal’akh now said. â€Å"Masons understand that.† He pointed to the altar. â€Å"You revere the ancient truths, and yet you are cowards. You understand the power of sacrifice and yet you keep a safe distance from death, performing your mock murders and bloodless death rituals. Tonight, your symbolic altar will bear witness to its true power . . . and its actual purpose.† Mal’akh reached down and grasped Peter Solomon’s left hand, pressing the handle of the Akedah knife into his palm. The left hand serves the darkness. This, too, had been planned. Peter would have no choice in the matter. Mal’akh could fathom no sacrifice more potent and symbolic than one performed on this altar, by this man, with this knife, plunged into the heart of an offering whose mortal flesh was wrapped like a gift in a shroud of mystical symbols. With this offering of self, Mal’akh would establish his rank in the hierarchy of demons. Darkness and blood were where the true power lay. The ancients knew this, the Adepts choosing sides consistent with their individual natures. Mal’akh had chosen sides wisely. Chaos was the natural law of the universe. Indifference was the engine of entropy. Man’s apathy was the fertile ground in which the dark spirits tended their seeds. I have served them, and they will receive me as a god. Peter did not move. He simply stared down at the ancient knife gripped in his hand. â€Å"I will you,† Mal’akh taunted. â€Å"I am a willing sacrifice. Your final role has been written. You will transform me. You will liberate me from my body. You will do this, or you will lose your sister and your brotherhood. You will truly be all alone.† He paused, smiling down at his captive. â€Å"Consider this your final punishment.† Peter’s eyes rose slowly to meet Mal’akh’s. â€Å"Killing you? A punishment? Do you think I will hesitate? You murdered my son. My mother. My entire family.† â€Å"No!† Mal’akh exploded with a force that startled even himself. â€Å"You are wrong! I did not murder your family! You did! It was you who made the choice to leave Zachary in prison! And from there, the wheels were in motion! You killed your family, Peter, not me!† Peter’s knuckles turned white, his fingers clenching the knife in rage. â€Å"You know nothing of why I left Zachary in prison.† â€Å"I know everything!† Mal’akh fired back. â€Å"I was there. You claimed you were trying to help him. Were you trying to help him when you offered him the choice between wealth or wisdom? Were you trying to help him when you gave him the ultimatum to join the Masons? What kind of father gives a child the choice between `wealth or wisdom’ and expects him to know how to handle it! What kind of father leaves his own son in a prison instead of flying him home to safety!† Mal’akh now moved in front of Peter and crouched down, placing his tattooed face only inches from his face. â€Å"But most important . . . what kind of father can look his own son in the eyes . . . even after all these years . . . and not even recognize him!† Mal’akh’s words echoed for several seconds in the stone chamber. Then silence. In the abrupt stillness, Peter Solomon seemed to have been jolted from his trance. His face clouded now with a visage of total incredulity. Yes, Father. It’s me. Mal’akh had waited years for this moment . . . to take revenge on the man who had abandoned him . . . to stare into those gray eyes and speak the truth that had been buried all these years. Now the moment was here, and he spoke slowly, longing to watch the full weight of his words gradually crush Peter Solomon’s soul. â€Å"You should be happy, Father. Your prodigal son has returned.† Peter’s face was now as pale as death. Mal’akh savored every moment. â€Å"My own father made the decision to leave me in prison . . . and in that instant, I vowed that he had rejected me for the last time. I was no longer his son. Zachary Solomon ceased to exist.† Two glistening teardrops welled suddenly in his father’s eyes, and Mal’akh thought they were the most beautiful thing he had ever seen. Peter choked back tears, staring up at Mal’akh’s face as if seeing him for the very first time. â€Å"All the warden wanted was money,† Mal’akh said, â€Å"but you refused. It never occurred to you, though, that my money was just as green as yours. The warden did not care who paid him, only that he was paid. When I offered to pay him handsomely, he selected a sickly inmate about my size, dressed him in my clothes, and beat him beyond all recognition. The photos you saw . . . and the sealed casket you buried . . . they were not mine. They belonged to a stranger.† Peter’s tear-streaked face contorted now with anguish and disbelief. â€Å"Oh my God . . . Zachary.† â€Å"Not anymore. When Zachary walked out of prison, he was transformed.† His adolescent physique and childlike face had drastically mutated when he flooded his young body with experimental growth hormones and steroids. Even his vocal cords had been ravaged, transforming his boyish voice into a permanent whisper. Zachary became Andros. Andros became Mal’akh. And tonight . . . Mal’akh will become his greatest incarnation of all. At that moment in Kalorama Heights, Katherine Solomon stood over the open desk drawer and gazed down at what could be described only as a fetishist’s collection of old newspaper articles and photographs. â€Å"I don’t understand,† she said, turning to Bellamy. â€Å"This lunatic was obviously obsessed with my family, but–â€Å" â€Å"Keep going . . .† urged Bellamy, taking a seat and still looking deeply shaken. Katherine dug deeper into the newspaper articles, every one of which related to the Solomon family–Peter’s many successes, Katherine’s research, their mother Isabel’s terrible murder, Zachary Solomon’s widely publicized drug use, incarceration, and brutal murder in a Turkish prison. The fixation this man had on the Solomon family was beyond fanatical, and yet Katherine saw nothing yet to suggest why. It was then that she saw the photographs. The first showed Zachary standing knee-deep in azure water on a beach dotted with whitewashed houses. Greece? The photo, she assumed, could have been taken only during Zach’s freewheeling drug days in Europe. Strangely, though, Zach looked healthier than he did in the paparazzi shots of an emaciated kid partying with the drug crowd. He looked more fit, stronger somehow, more mature. Katherine never recalled him looking so healthy. Puzzled, she checked the date stamp on the photo. But that’s . . . impossible. The date was almost a full year after Zachary had died in prison. Suddenly Katherine was flipping desperately through the stack. All of the photos were of Zachary Solomon . . . gradually getting older. The collection appeared to be some kind of pictorial autobiography, chronicling a slow transformation. As the pictures progressed, Katherine saw a sudden and dramatic change. She looked on in horror as Zachary’s body began mutating, his muscles bulging, and his facial features morphing from the obvious heavy use of steroids. His frame seemed to double in mass, and a haunting fierceness crept into his eyes. I don’t even recognize this man! He looked nothing like Katherine’s memories of her young nephew. When she reached a picture of him with a shaved head, she felt her knees begin to buckle. Then she saw a photo of his bare body . . . adorned with the first traces of tattoos. Her heart almost stopped. â€Å"Oh my God . . .† CHAPTER 120 â€Å"Right turn!† Langdon shouted from the backseat of the commandeered Lexus SUV. Simkins swerved onto S Street and gunned the vehicle through a tree-lined residential neighborhood. As they neared the corner of Sixteenth Street, the House of the Temple rose like a mountain on the right. Simkins stared up at the massive structure. It looked like someone had built a pyramid on top of Rome’s Pantheon. He prepared to turn right on Sixteenth toward the front of the building. â€Å"Don’t turn!† Langdon ordered. â€Å"Go straight! Stay on S!† Simkins obeyed, driving alongside the east side of the building. â€Å"At Fifteenth,† Langdon said, â€Å"turn right!† Simkins followed his navigator, and moments later, Langdon had pointed out a nearly invisible, unpaved access road that bisected the gardens behind the House of the Temple. Simkins turned in to the drive and gunned the Lexus toward the rear of the building. â€Å"Look!† Langdon said, pointing to the lone vehicle parked near the rear entrance. It was a large van. â€Å"They’re here.† Simkins parked the SUV and killed the engine. Quietly, everyone got out and prepared to move in. Simkins stared up at the monolithic structure. â€Å"You say the Temple Room is at the top?† Langdon nodded, pointing all the way to the pinnacle of the building. â€Å"That flat area on top of the pyramid is actually a skylight.† Simkins spun back to Langdon. â€Å"The Temple Room has a skylight?† Langdon gave him an odd look. â€Å"Of course. An oculus to heaven . . . directly above the altar.† The UH-60 sat idling at Dupont Circle. In the passenger seat, Sato gnawed at her fingernails, awaiting news from her team. Finally, Simkins’s voice crackled over the radio. â€Å"Director?† â€Å"Sato here,† she barked. â€Å"We’re entering the building, but I have some additional recon for you.† â€Å"Go ahead.† â€Å"Mr. Langdon just informed me that the room in which the target is most likely located has a very large skylight.† Sato considered the information for several seconds. â€Å"Understood. Thank you.† Simkins signed off. Sato spit out a fingernail and turned to the pilot. â€Å"Take her up.† CHAPTER 121 Like any parent who had lost a child, Peter Solomon had often imagined how old his boy would be now . . . what he would look like . . . and what he would have become. Peter Solomon now had his answers. The massive tattooed creature before him had begun life as a tiny, precious infant . . . baby Zach curled up in a wicker bassinette . . . taking his first fumbling steps across Peter’s study . . . learning to speak his first words. The fact that evil could spring from an innocent child in a loving family remained one of the paradoxes of the human soul. Peter had been forced to accept early on that although his own blood flowed in his son’s veins, the heart pumping that blood was his son’s own. Unique and singular . . . as if randomly chosen from the universe. My son . . . he killed my mother, my friend Robert Langdon, and possibly my sister. An icy numbness flooded Peter’s heart as he searched his son’s eyes for any connection . . . anything familiar. The man’s eyes, however, although gray like Peter’s, were those of a total stranger, filled with a hatred and a vengefulness that were almost otherworldly. â€Å"Are you strong enough?† his son taunted, glancing at the Akedah knife gripped in Peter’s hand. â€Å"Can you finish what you started all those years ago?† â€Å"Son . . .† Solomon barely recognized his own voice. â€Å"I . . . I loved . . . you.† â€Å"Twice you tried to kill me. You abandoned me in prison. You shot me on Zach’s bridge. Now finish it!† For an instant, Solomon felt like he was floating outside his own body. He no longer recognized himself. He was missing a hand, was totally bald, dressed in a black robe, sitting in a wheelchair, and clutching an ancient knife. â€Å"Finish it!† the man shouted again, the tattoos on his naked chest rippling. â€Å"Killing me is the only way you can save Katherine . . . the only way to save your brotherhood!† Solomon felt his gaze move to the laptop and cellular modem on the pigskin chair. SENDING MESSAGE: 92% COMPLETE His mind could not shake the images of Katherine bleeding to death . . . or of his Masonic brothers. â€Å"There is still time,† the man whispered. â€Å"You know it’s the only choice. Release me from my mortal shell.† â€Å"Please,† Solomon said. â€Å"Don’t do this . . .† â€Å"You did this!† the man hissed. â€Å"You forced your child to make an impossible choice! Do you remember that night? Wealth or wisdom? That was the night you pushed me away forever. But I’ve returned, Father . . . and tonight it is your turn to choose. Zachary or Katherine? Which will it be? Will you kill your son to save your sister? Will you kill your son to save your brotherhood? Your country? Or will you wait until it’s too late? Until Katherine is dead . . . until the video is public . . . until you must live the rest of your life knowing you could have stopped these tragedies. Time is running out. You know what must be done.† Peter’s heart ached. You are not Zachary, he told himself. Zachary died long, long ago. Whatever you are . . . and wherever you came from . . . you are not of me. And although Peter Solomon did not believe his own words, he knew he had to make a choice. He was out of time. Find the Grand Staircase! Robert Langdon dashed through darkened hallways, winding his way toward the center of the building. Turner Simkins remained close on his heels. As Langdon had hoped, he burst out into the building’s main atrium. Dominated by eight Doric columns of green granite, the atrium looked like a hybrid sepulcher– Greco-Roman-Egyptian–with black marble statues, chandelier fire bowls, Teutonic crosses, double-headed phoenix medallions, and sconces bearing the head of Hermes. Langdon turned and ran toward the sweeping marble staircase at the far end of the atrium. â€Å"This leads directly to the Temple Room,† he whispered as the two men ascended as quickly and quietly as possible. On the first landing, Langdon came face-to-face with a bronze bust of Masonic luminary Albert Pike, along with the engraving of his most famous quote: WHAT WE HAVE DONE FOR OURSELVES ALONE DIES WITH US; WHAT WE HAVE DONE FOR OTHERS AND THE WORLD REMAINS AND IS IMMORTAL. Mal’akh had sensed a palpable shift in the atmosphere of the Temple Room, as if all the frustration and pain Peter Solomon had ever felt was now boiling to the surface . . . focusing itself like a laser on Mal’akh. Yes . . . it is time. Peter Solomon had risen from his wheelchair and was standing now, facing the altar, gripping the knife. â€Å"Save Katherine,† Mal’akh coaxed, luring him toward the altar, backing up, and finally laying his own body down on the white shroud he had prepared. â€Å"Do what you need to do.† As if moving through a nightmare, Peter inched forward. Mal’akh reclined fully now onto his back, gazing up through the oculus at the wintry moon. The secret is how to die. This moment could not be any more perfect. Adorned with the Lost Word of the ages, I offer myself by the left hand of my father. Mal’akh drew a deep breath. Receive me, demons, for this is my body, which is offered for you. Standing over Mal’akh, Peter Solomon was trembling. His tear-soaked eyes shone with desperation, indecision, anguish. He looked one last time toward the modem and laptop across the room. â€Å"Make the choice,† Mal’akh whispered. â€Å"Release me from my flesh. God wants this. You want this.† He laid his arms at his side and arched his chest forward, offering up his magnificent double-headed phoenix. Help me shed the body that clothes my soul. Peter’s tearful eyes seemed to be staring through Mal’akh now, not even seeing him. â€Å"I killed your mother!† Mal’akh whispered. â€Å"I killed Robert Langdon! I’m murdering your sister! I’m destroying your brotherhood! Do what you have to do!† Peter Solomon’s visage now contorted into a mask of absolute grief and regret. He threw his head back and screamed in anguish as he raised the knife. Robert Langdon and Agent Simkins arrived breathless outside the Temple Room doors as a bloodcurdling scream erupted from within. It was Peter’s voice. Langdon was certain. Peter’s cry was one of absolute agony. I’m too late! Ignoring Simkins, Langdon seized the handles and yanked open the doors. The horrific scene before him confirmed his worst fears. There, in the center of the dimly lit chamber, the silhouette of a man with a shaved head stood at the great altar. He wore a black robe, and his hand was clutching a large blade. Before Langdon could move, the man was driving the knife down toward the body that lay outstretched on the altar. Mal’akh had closed his eyes. So beautiful. So perfect. The ancient blade of the Akedah knife had glinted in the moonlight as it arched over him. Scented wisps of smoke had spiraled upward above him, preparing a pathway for his soon-to-be- liberated soul. His killer’s lone scream of torment and desperation still rang through the sacred space as the knife came down. I am besmeared with the blood of human sacrifice and parents’ tears. Mal’akh braced for the glorious impact. His moment of transformation had arrived. Incredibly, he felt no pain. A thunderous vibration filled his body, deafening and deep. The room began shaking, and a brilliant white light blinded him from above. The heavens roared. And Mal’akh knew it had happened. Exactly as he had planned. Langdon did not remember sprinting toward the altar as the helicopter appeared overhead. Nor did he remember leaping with his arms out-stretched . . . soaring toward the man in the black robe . . . trying desperately to tackle him before he could plunge the knife down a second time. Their bodies collided, and Langdon saw a bright light sweep down through the oculus and illuminate the altar. He expected to see the bloody body of Peter Solomon on the altar, but the naked chest that shone in the light had no blood on it at all . . . only a tapestry of tattoos. The knife lay broken beside him, apparently having been driven into the stone altar rather than into flesh. As he and the man in the black robe crashed together onto the hard stone floor, Langdon saw the bandaged nub on the end of the man’s right arm, and he realized to his bewilderment that he had just tackled Peter Solomon. As they slid together across the stone floor, the helicopter’s searchlights blazed down from above. The chopper thundered in low, its skids practically touching the expansive wall of glass. On the front of the helicopter, a strange-looking gun rotated, aiming downward through the glass. The red beam of its laser scope sliced through the skylight and danced across the floor, directly toward Langdon and Solomon. No! But there was no gunfire from above . . . only the sound of the helicopter blades. Langdon felt nothing but an eerie ripple of energy that shimmered through his cells. Behind his head, on the pigskin chair, the laptop hissed strangely. He spun in time to see its screen suddenly flash to black. Unfortunately, the last visible message had been clear. SENDING MESSAGE: 100% COMPLETE Pull up! Damn it! Up! The UH-60 pilot threw his rotors into overdrive, trying to keep his skids from touching any part of the large glass skylight. He knew the six thousand pounds of lift force that surged downward from his rotors was already straining the glass to its breaking point. Unfortunately, the incline of the pyramid beneath the helicopter was efficiently shedding the thrust sideways, robbing him of lift. Up! Now! He tipped the nose, trying to skim away, but the left strut hit the center of the glass. It was only for an instant, but that was all it took. The Temple Room’s massive oculus exploded in a swirl of glass and wind . . . sending a torrent of jagged shards plummeting into the room below. Stars falling from heaven. Mal’akh stared up into the beautiful white light and saw a veil of shimmering jewels fluttering toward him . . . accelerating . . . as if racing to shroud him in their splendor. Suddenly there was pain. Everywhere. Stabbing. Searing. Slashing. Razor-sharp knives piercing soft flesh. Chest, neck, thighs, face. His body tightened all at once, recoiling. His blood-filled mouth cried out as the pain ripped him from his trance. The white light above transformed itself, and suddenly, as if by magic, a dark helicopter was suspended above him, its thundering blades driving an icy wind down into the Temple Room, chilling Mal’akh to the core and dispersing the wisps of incense to the distant corners of the room. Mal’akh turned his head and saw the Akedah knife lying broken by his side, smashed upon the granite altar, which was covered in a blanket of shattered glass. Even after everything I did to him . . . Peter Solomon averted the knife. He refused to spill my blood. With welling horror, Mal’akh raised his head and peered down along the length of his own body. This living artifact was to have been his great offering. But it lay in tatters. His body was drenched in blood . . . huge shards of glass protruding from his flesh in all directions. Weakly, Mal’akh lowered his head back to the granite altar and stared up through the open space in the roof. The helicopter was gone now, in its place a silent, wintry moon. Wide-eyed, Mal’akh lay gasping for breath . . . all alone on the great altar. How to cite The Lost Symbol Chapter 119-121, Essay examples

Changing Market Processes Online Marketing

Question: Discuss about the Changing Market Processes for Online Marketing. Answer: With the dynamic nature of the businesses in the modern world, marketing forms an important aspect of the progress that many businesses need to capitalize on. One of the most used is the online marketing due to the ease of access to internet services to nearly every person. Although it is a good platform for use, online marketing has also its bedside although the advantages outweigh the disadvantages. The marketers complain that they face challenges in adapting to several online tools which emerge day in day out because each company reports varied success rates . For instance, marketers are not sure of which tool to use between wikis, search engines and mobile based platforms (Gurau, 2008). On the other hand, online marketing allows marketers to customize their products and reach several customers at a go. In this aspect, the customers can react and give their opinions about the product. The company then benefits because it is able to respond to the client's remarks and further act upon it. This, therefore, calls for integrated marketing communication so that online marketing tools are used in conjunction with each other. Therefore companies need to be updated with the internet based marketing because they tend that this platform is taking will make marketing an engineering and software-based activity. The software developers use simulation models and decision support systems. Customer involvement in the co-creating of the products and services increases the number of facts as opposed to the second-hand information from surveys which can be regarded as conjecture (Valos et al., 2010). This is the prime reason as to why the Dell Company has decided to initiate an online platform called Radian6 whereby it will be getting all the queries and concerns from its clients from twitter and othe r online systems, respond and act upon them appropriately. References Gurau, C. (2008). Integrated online marketing communication: implementation and management. Journal of communication management, 12(2), 169-184. Valos, M. J., Ewing, M. T., Powell, I. H. (2010). Practitioner prognostications on the future of online marketing. Journal of Marketing Management, 26(3-4), 361-376.

Thursday, April 30, 2020

Impact of It on Business Data Storage and Processing

Question: Discuss about theImpact of It on Business forData Storage and Processing. Answer: Introduction Information Technology has become crucial to the success of any kind/type of business across the horizon. Not only it supports decision making, operational and functional processes, humungous data storage and processing but is also a critical factor in the economic growth of the business and in maintaining and improving its client-base. The report will discuss in detail about the impact of IT in the airline's industry. This will be done with the detailed discussion based on the company called Qantas Airlines (Belobaba et al., 2015). The airline industry is also not untouched with the revolutionary impacts of IT. In fact, it has for long been married to IT. The report will discuss in detailed about how IT is changing the business and helping airlines industry to reach more and more customers. Qantas Airlines- an Introduction The company was established in the year 1920 in Queensland. The company is now known to be one of the largest airlines based company in the country. The company was originally called as Queensland and Northern Territory Aerial Services Limited (QANTAS). Also, the company also perceived as one of the best long distance airlines and leading brand in the country. The company has worked very hard to make a reputation based on excellence as far as safety, operational trust, maintenance, and overall engineering are concerned along with best services. The primary business is based on transportation of consumers, and there are two businesses attached with airline named Jetstar and Qantas. The company also function various subsidiary businesses, and it consists of other kinds of airlines as well as businesses in a specialist market like catering with the name Q catering. The brand functions on various platforms like local, regional and international based services (Page, 2014). The huge portf olio of a number of subsidiary businesses goes from Qantas Freight Business to constant flyers called as Qantas Frequent Flyer. IT in Airline Industry Role of IT in Qantas Airlines Technology has always been a crucial factor in improving the overall performance of IT in airlines industry and also it also improves the operational efficiency. So many airlines based companies are also able to reduce the overall costs and at the same time, improve operation with the help of technology being used in engine and other IT and mobile based solutions. Also, the technology has also created a good amount of connectivity along with increased experience of people traveling to different locations. Fuel is one of the crucial components of airlines industry which adds to the cost (Chen and Hu, 2013). The aircraft technology helps in reduce the fuel consumption by high percentage as well as the overall performance also improves. Importance of IT for Business Survival Airlines industry is the first industry to feel the blow of economic impact because of many terrorist attacks all across the world especially after 9/11. The industry understood the importance of IT, and the workforce functioned around the clock to apply IT in different aspects of airlines. With various incidences of crises, airline industry further deepened IT based staff in the industry which can prepare the company for the future (Llach et al., 2013). Requirements to Apply IT into Qantas Airlines IT plays a major role in company's complete outlook which is presented to consumers. It has an excellent web page showcasing all the offers that the company has for the customers. Customer development exercise is also critical value proposition since it is a hardcore service industry. It is available in almost all aspects of business operations of airlines like recognizing right routes using the right tools. Qantas Airlines also requires right routes, tools, costs, revenues, resources, activities and different stakeholders and right channel to deliver the value proposition and also harness some crucial value from them (Dai et al., 2014). How does Qantas Airlines use IT? Qantas Airlines had managed to become one of the largest IT based company and enter global market in successful manner since the year 1958 especially when it was presented in the initial round of the Air services all across the world. Globalization can only be implemented with the help of IT advancement in the company, and the website helped diverse customers to purchase tickets online (Borenstein and Rose, 2014). Not only this, almost all functions consist of IT and technology has become the core of the business in a true sense. Advantages of IT in Qantas Airlines In the process of cutting cost which is one of the main advantages of IT, it is important to place some focus on the sharing of information and co-operation between different departments. Here, IT plays an important role. IT also helps airlines to develop systems like revenue accounting or reservation system. There are the number of airlines that already have formulated alliances in marketing (Borenstein and Rose, 2014). Some technologies are used for creating efficiency in fuel and help to decrease noise. This improves the long distance flights that any aircraft can travel within a present amount of fuel and payload along with carrying weight can calculate the overall capacity of any aircraft. Risks of IT in Qantas Airlines In today's world, cybercrime has become a trend which is persistent from quite some time which needs skilled as well as technologically strong people and companies all across the business world are worried and taking actions to save the company from any harm. There is a number of research which proves that around eighty-five percent of airlines view cyber-based security as a major risk since it can impact the highly sensitive systems in flights as well as passenger information (Hussain et al., 2015). Airlines also face a lot of competition as far as routes, fares, and services are concerned. Every company is adopting IT in some or other way and trying to present their services in a unique manner and some of which have managed to lower the cost substantially and also provide services at lower rates. Also, there are major expansions by many low-cost companies to different major hub airports that can make an adverse influence on the business. At the same time, the company also faces rising competition in various markets from small to medium size business, and it goes on to major expansion because of IT advancement in a diverse field (Wensveen, 2016). Methods to Maintain and Monitor IT in Qantas Airlines In today's world, companies are ruled by technology since it has become the soul of the products and services. Internet of Things has become a popular trend, and the overall potential is based on transforming the way people live, or travel or function with businesses. In the airline business, the method offers so many options to improve efficiency on the operational basis and also provide rising customization to the customers. It can be viewed as the potential to transform a different kind of business models. Also, there are a lot of opportunities that some issues in present time goes where the efforts go. Airlines like Qantas Airlines have also started working and experimenting with Internet of Things since there are some projects based on the improvement of experience of passengers as well as handling of baggage and much more (Baum, 2015). It also consists of tracking the pets in transit, monitoring of tools and creating efficiencies of fuel. At the same time, the industry is also struggling with proper integration across different systems based on legacy and chief information managers are also facing problems in getting the overall architecture right and address security based problems. Conclusion Gone are the days when people used to make calls to travel agents to book tickets and still be unsure if they got it at the best price or would be given a seat of choice. The process used to take hours and days before the itinerary would be handed over to the customer. This raises the need of the amalgamation of IT and the aviation industry (Zhang et al., 2014). Airlines were amongst the pioneer industries to realize the importance and need of technological involvement to revolutionize the airline ticketing system. With this merger, the airline ticketing system underwent a complete transformation. Today the customers can just log in to any airline website/app with a tap on their Ipad and book a ticket to any corner of the world in the matter of few minutes (Zhang et al., 2014). They can not only compare the best prices offered by various airlines but can also choose the airline they wish to travel with, the time they want to depart, the seat of their choice and any additional preferences(meals, extra luggage, etc.). Such has been the impact of IT on the airline industry. Reference Belobaba, P., Odoni, A. and Barnhart, C., 2015.The global airline industry. John Wiley Sons. Chen, P.T. and Hu, H.H.S., 2013. The mediating role of relational benefit between service quality and customer loyalty in airline industry.Total Quality Management Business Excellence,24(9-10), pp.1084-1095. Dai, M., Liu, Q. and Serfes, K., 2014. Is the effect of competition on price dispersion nonmonotonic? evidence from the us airline industry.Review of Economics and Statistics,96(1), pp.161-170. Borenstein, S. and Rose, N.L., 2014. How airline markets work or do they? Regulatory reform in the airline industry. InEconomic Regulation and Its Reform: What Have We Learned?(pp. 63-135). University of Chicago Press. Hussain, R., Al Nasser, A. and Hussain, Y.K., 2015. Service quality and customer satisfaction of a UAE-based airline: An empirical investigation.Journal of Air Transport Management,42, pp.167-175. Wensveen, J.G., 2016.Air transportation: a management perspective. Routledge. Baum, T., 2015. Human resources in tourism: Still waiting for change?A 2015 reprise.Tourism Management,50, pp.204-212. Llach, J., Marimon, F., del Mar Alonso-Almeida, M. and Bernardo, M., 2013. Determinants of online booking loyalties for the purchasing of airline tickets.Tourism Management,35, pp.23-31. Page, S.J., 2014.Tourism management. Routledge. Zhang, Q., Yang, H., Wang, Q. and Zhang, A., 2014. Market power and its determinants in the Chinese airline industry.Transportation Research Part A: Policy and Practice,64, pp.1-13.